Taken from IG. Text separated by original image. All emphasis mine. People overrate intensity and underrate consistency. A brief manifesto on showing up: Anyone can go out and bury themselves for a day, week, or even a month. It's really not that hard. But the goal isn't a heroic day. **The goal is to create a heroic body of work.** The killer workouts, the perfect bodies, the fast tracks to getting rich -so much of what plays well on the internet is an airbrushed and completely unsustainable fiction. Lots of people burn bright. And then burn out. You only see the first part. But **the full picture isn't pretty.** **It's a clown show.** **The easiest way to get rich is to sell people a lie they want to hear.** But **there are no 10-day plans to transform anything. Sorry.** The best artists, athletes, creatives, and entrepreneurs—all will tell you some version of the same thing: It's not about having an epic day. It's about consistently showing up for a long period of time. Want to do your best, sustain performance, and find fulfillment? Then you need a mindset shift: **You don't need to hit home runs.** **You just need to put the ball in play. (Again, and again, and again.)** **Become known for your consistency.** The first part of this mindset shift means understanding that **progress takes time and includes peaks, valleys, and plateaus.** **Expect it to be hard.** This way you won't get thrown off when it is. Remember: just because something is hard doesn't mean it's not rewarding. Often, the opposite is true: it's rewarding because it's hard. The second part of this mindset shift means **seeking simplicity and straightforwardness.** It is easy to procrastinate with complexity but **there is no hiding behind simplicity. The simpler you make what you have to do, the more likely you are to do it.** **Identify the main things.** **Keep them the main things.** The third part of this mindset shift means **focusing on progress over perfection.** Perfectionism is poison for consistency. **If you are good enough over and over again one day you'll wake up and realize you're great.** Keep pounding the stone. Keep showing up. It's not a day. It's not a month. It's a year. It's a decade. **Consistency means becoming a humble badass (if there is such a thing).** It acknowledges your limitations, that you don't need to be the best every day. But underneath that, it acknowledges you want to be the best over the long haul. You watch all sorts of people come and go, you watch all sorts of fads come and go, and you smile to yourself and think, "Let's talk in a few years." Performative greatness is obsessed with heroic days. Actual greatness concerns itself with heroic decades. Excellence does not come from intensity. It comes from consistency.